"With many of its 48 economies rebounding from the crisis faster than the rest of the world, sub-Saharan Africa is increasingly viewed as an opportunity rather than a burden," says the Financial Times in a story titled "Africa: Ripe for reappraisal". In its print edition published on 19 May, the newspaper adds: "It is rising rapidly up the agenda for global investment managers and is talked about as never before in almost every big financial centre."
Quoting A.T. Kearney, the management consultancy, which found in a recent research that west African subsidiaries were achieving nearly twice the profit margins of their parent groups, the newspaper wrote: “The question for executives at consumer packaged goods companies is no longer whether their firms should enter the region, but where and how.”
"Other research amassing at investment banks and international financial institutions highlights the potential for Africa – or at least parts of it – to become a significant driver of global economic expansion in coming years," added the authors of the story, William Wallis, Andrew England and Katrina Manson.
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Quoting A.T. Kearney, the management consultancy, which found in a recent research that west African subsidiaries were achieving nearly twice the profit margins of their parent groups, the newspaper wrote: “The question for executives at consumer packaged goods companies is no longer whether their firms should enter the region, but where and how.”
"Other research amassing at investment banks and international financial institutions highlights the potential for Africa – or at least parts of it – to become a significant driver of global economic expansion in coming years," added the authors of the story, William Wallis, Andrew England and Katrina Manson.
Read the story
